Audi Cars & Coffee: Fourth Edition

[gallery link="none" columns="1" size="full" ids="37869"] words: Bill, photos: George Achorn Herdon, Virginia is a town right outside Washington, D.C. but to Audi enthusiasts, it's the site of the Mothership...Audi of America. Visitors can swing by and check out the Audi Forum located in the lobby of HQ or the vehicles in the parking lot but come Saturday, December 7th, Audi of America is rolling out the red carpet. [gallery link="none" columns="1" size="full" ids="11693"] The Fourth Edition of ...

e-tron connect: Audi Holds EV Cars & Coffee at Virginia Headquarters

[gallery link="none" columns="1" size="full" ids="35127"] words and photos: George Achorn Editor's note: this article was originally posted on our sister site, e-tron connect. As part of this week’s National Drive Electric Week, Audi of America and Electrify America joined forces to host an EV Cars & Coffee at the Volkswagen Group’s Herndon, Virginia headquarters. Given the event was largely planned by Volkswagen Group charging subsidiary Electrify America, and the event was pa...

Daniel Weissland to lead Audi of America as President

[gallery link="none" columns="1" size="full" ids="32475"] source: Audi AG Weissland, after leading VW Group and Audi in Canada, appointed head of Audi of America Weissland with 20 years of work experience in the Audi and Volkswagen Group Volkswagen Canada achieved best sales year in company’s 67-year history under Weissland’s leadership Audi is pleased to announce Daniel Weissland has been appointed as President of Audi of America effective Sept. 1, 2019. ...

Audi of America and Major League Soccer Launch ‘Audi Goals Drive Progress’ To Advance Youth Soccer in North America

[gallery link="none" columns="1" size="full" ids="32181"] source: Audi of America New multi-year program will contribute funds to MLS Academies Audi to pledge funds for every regular season and Audi MLS Cup Playoffs goal scored to MLS Academies, up to $1 million in 2019 Funds used to increase access to MLS Academies which are the elite player development programs for aspiring professional players MLS Academies will leverage funds by launching unique programs at each club that su...

quattro Magazine: Taking the 2019 Audi Q8 to the extreme in the American West

words: George Achorn, photos: Audi of America (Jim Fets) Editor’s note: This article originally ran in the q2_2019 issue of quattro magazine. Is it a “crossover” or an “SUV”? I was in the weeds in more ways than one with an Audi of America product planner in remote and frigid Colorado philosophizing over just what the new Audi Q8 is. I’d called it a “crossover”. He argued “SUV”. From his perspective, an SUV is a more attractive term... at least in the American market. SUV in...

Unfair Advantage Podcast: We Have A Podcast! Episodes 4-6

words: Bill   It's been awhile since I've posted that yes...we actually have a podcast. The following episodes are pretty darn good if I say so myself. George and I went to the New York International Auto Show back in April to interview Matthew Mostafaei and Anthony Garbis, both Audi of America. A couple of weekends ago, we traveled to the Great White North for Eurokracy and interviewed Audi Club National board member and Canadian Tasmanian Devil, Gordon Varney. These are their stories (dun du...

Audi Receives Most “Good” IIHS Ratings of Any Manufacturer for Ease of Using LATCH Hardware on Child Restraint Systems

source: Audi of America Ten 2019 Audi models received “Good+” to “Acceptable” ratings across model line up 2019 Audi Q7 received highest “Good+” rating Insurance Institute for Highway Safety (IIHS) measures ease of use of lower anchors and tethers for children (LATCH) hardware on child restraint systems HERNDON – Ten 2019 Audi models have been positively rated by the Insurance Institute for Highway Safety (IIHS) for their ease of using lower anchors and tethers fo...

Change in Leadership at Audi of America

source: Audi of America Mark Del Rosso steps down as Audi of America president Del Rosso served 11 years in leadership roles with Audi and Bentley Cian O'Brien, Audi of America COO, to serve as interim head of brand HERNDON – Mark Del Rosso, president of Audi of America, is leaving the company, effective immediately. Cian O'Brien, Audi of America's chief operating officer, will assume interim leadership of the brand in the U.S. Del Rosso spent 11 years in leadership roles at Audi an...

April Sales Down 21 percent; 2019 A6, A7, Strike Consumer Demand with YoY Growth

source: Audi of America So there's some bad news and good news about April 2019 sales. The bad news is that sales year-to-date is down 21%. Ouch. The good news is that new products are hitting the dealers as we speak including the e-tron SUV and soon the new (great looking in my opinion) Q3. Also, sedan (A6, A7, A8) are selling well,  CPO sales are up, 253 e-trons have already been sold, and Service Manager satisfaction is #1 10 years in a row. The future's so bright, I gotta wear shades. ...

Audi A7 is “2019 World Luxury Car”

source: Audi of America Audi wins prestigious award Tenth World Car Award for the brand with four rings Member of the Board of Management of Audi Technical Development Hans-Joachim Rothenpieler: “It is a great honor for Audi to win the “World Luxury Car” award twice in a row”  HERNDON, Va., April 17 2019 – The Audi A7 is the “2019 World Luxury Car.” The A7 is the second Audi to take home the award after the Audi A8 won it last year. The awards were presented toda...

Time to Celebrate: 50 Years of Audi in America

source: Audi of America Full-model lineup on display at New York International Auto Show Entry SUV, all-new 2019 Audi Q3 will make U.S. debut Two Audi Sport models make U.S. debut: 2019 TT RS and 2020 R8 NEW YORK – Audi of America will celebrate the anniversary of its 50th year in the U.S. at this year’s New York International Auto show with the brand's full-model lineup on display, including the all-new 2019 Audi Q3 and the refreshed 2019 TT RS and 2020 R8. “Our golden anniversary is a...

Audi of America appoints Tara Rush as Senior Vice President and Chief Communications Officer

source: Audi of America New Audi of America SVP and CCO appointed April 1, 2019 Rush to lead Audi U.S. communications strategy across corporate, product and lifestyle segments Role reports to Mark Del Rosso, president, Audi of America HERNDON – Beginning April 1, 2019, Audi of America appointed Tara Rush as Senior Vice President and Chief Communications Officer to lead U.S. public relations. Rush will report to Audi of America President, Mark Del Rosso. In her role, Rush w...

quattro Magazine: Audi of America Open House 2018

words: Tim Enders, photos: George Achorn Editor’s note: This article originally ran in the Q1_2019 issue of quattro magazine. One of the most anticipated events on Audi enthusiasts’ calendar has been the annual Audi of America Open House at its headquarters in Herndon, VA and is hosted by Audi Club North America.  We are fortunate to have a close relationship with Audi of America and the Open House is the perfect time to invite club members to have a peek behind the veil. It really give...

Audi Honors 161 Dealers with 2018 Magna Society Awards

source: Audi of America Winners among the most outstanding Audi retailers in the U.S. Audi customer service and business performance benchmarks required to earn Magna Society status Sixteen dealerships named 2018 Audi Magna Society Elite winners HERNDON – Audi honored 161 top-performing dealerships in the U.S. with the Magna Society Awards, a distinction for dealers who achieved excellent performance in 2018. To earn Magna Society recognition, dealers must demonstrate an ...

Audi And James Beard Foundation Collaborate On #DriveProgress Dinner Series To Celebrate Women’s History Month

source: Audi of America Audi to host four-part dinner series at James Beard House in New York City Chefs from Audi-founded Women’s Entrepreneurial Leadership Program to curate custom five-course meals throughout March #DriveProgress dinner series tickets available for purchase: https://www.jamesbeard.org/events HERNDON – In celebration of Women’s History Month, Audi and the James Beard Foundation will host a four-part #DriveProgress dinner series featuring graduates of t...