Audi City Paris Celebrates Formula E

[source: Audi France, translation by Audi Club North America]

On the occasion of the E-Prix de Paris, which will be held on April 28th at the Invalides, Audi City Paris will take on the colors of the Formula E: showcars ​​exhibition, animations and live broadcast.

Audi is the first German car manufacturer to be involved in Formula E. In this respect, and on the occasion of the E-Prix at the heart of the city of lights, its Parisian digital showroom, Audi City Paris – Audi Sport’s sole distributor in the French capital – will place special focus on the electric racing championship.

Dressed in an “electrifying” decor, Audi City Paris exhibits two exceptional vehicles; the Audi e-tron FE04 Formula E showcar – a fully electric single-track prototype that competed in the 2017 Formula E championship – and the Audi e-tron quattro concept. The latter foreshadows the first 100% electric SUV ring builder sold at the end of the year and whose reservations are already open.

Visitors are invited to discover the world of E-Prix via VR animation. Equipped with virtual reality headphones, they can walk in the backstage (pit lane, preparation stand, village …) and closer to the race track. A photo booth also offers the opportunity for everyone to leave with a souvenir in the colors of Formula E.

In addition to this diving in the heart of electric mobility, Parisians and motor sports fans are invited to attend the broadcast on the giant screens, live, the race, Saturday, April 28 from 3:00 pm local time.

The avantgarde showroom Audi City Paris now has six showroom models and more than 30 showrooms (#ConfigureTryCommand) to complement the entire range on giant screens. The virtual configuration, life size, is available in new dynamic landscapes in order to experience an even deeper immersion. Audi City Paris, via Audi Rent, offers an exclusive short-term rental service, unique in France, models from the S range, from the Audi S1 ​​to the Audi SQ7.