Volkswagen Group Is Headed Back To Pikes Peak But It’s Not What You Think

source: Volkswagen of America, intro: Bill Cho

Say ‘Pikes Peak’ to an Audi fan and visions of Michele Mouton, John Buffum, Bobby Unser, Walter Rohrl, and, of course, the Sport quattro E2 Pikes Peak pop into their head. Volkswagen Group is headed back to Pikes Peak but this time it’s Volkswagen leading the charge with an electric race car, the I.D. R Pikes Peak. The driver of this car should be familiar to Audi Sport fans, Romain Dumas. Dumas won the 2010 24 Hours of Le Mans in the Audi R15 TDI plus. The current record for the Electric Modified Class is 8:57.118 set back in 2016 by Rhys Millen in an eO PP100. Will the I.D. R Pikes Peak and Romain Dumas beat the record?  We will find out on June 24th at the Pikes Peak competition in Colorado. – Bill


  • The I.D. R paves the way for Volkswagen’s electro-mobility strategy
  • Electric racer shows sporting potential of the MEB powertrain
  • Volkswagen R and Volkswagen Motorsport enhance their collaboration
  • The world’s most famous hillclimb is set to run on June 24 in Colorado

Volkswagen has named its latest motorsport project the I.D. R Pikes Peak. This all-electric prototype racing car will compete in the Pikes Peak International Hill Climb on June 24 in Colorado.

The four-wheel-drive racing car points to the sporting potential of the I.D. family of all-electric vehicles and is also the first step towards a closer relationship between Volkswagen R and Volkswagen Motorsport.

The Volkswagen brand plans to offer more than 20 fully-electric cars by 2025. Manufacture of the first production model of the I.D. family is scheduled to start at the end of 2019 in Zwickau, Germany.

“We want to be at the forefront of electro-mobility with Volkswagen and the I.D. family,” says Volkswagen Member of the Board of Management with responsibility for Development, Dr. Frank Welsch. “Competing in the most famous hillclimb in the world with the I.D. R Pikes Peak is a valuable test for the general development of electric cars.”

Jürgen Stackmann, Member of the Board of Management with responsibility for Sales, Marketing and After Sales, adds: “Pikes Peak is without question the most iconic hillclimb in the world. The I.D. R project represents a fantastic opportunity for Volkswagen to change the conversation about e-mobility, both emotionally and from a sporting perspective.”

The international Pikes Peak hillclimb, also known as the “Race to the Clouds”, has been held since 1916 near Colorado Springs in the Rocky Mountains. The 12.4-mile route starts at just above 9,000 feet and climbs to the summit at 14,115 feet above sea level.

Volkswagen last entered the Pikes Peak hillclimb in 1987 with a spectacular dual-engine Golf, which generated an impressive 652 horsepower. However, the Wolfsburg-based manufacturer narrowly missed out on success.

“It is about time we settled the score,” says Volkswagen Motorsport Director, Sven Smeets. “The I.D. R Pikes Peak represents an extremely exciting challenge for us, to show what is possible in motorsport with an electric drivetrain. The entire team behind our driver Romain Dumas is highly motivated to set a new record for electric cars.” The record in the electric prototype class currently stands at 8:57.118 minutes, set in 2016 by New Zealand’s Rhys Millen.

About Volkswagen of America, Inc. 
Founded in 1955, Volkswagen of America, Inc., an operating unit of Volkswagen Group of America, Inc. (VWoA) is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. VWoA’s operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state -of-the- art manufacturing facility in Chattanooga, Tennessee. The Volkswagen Group is one of the world’s largest producers of passenger cars and Europe’s largest automaker. VWoA sells the Atlas, Beetle, Beetle Convertible, e-Golf, Golf, Gold Alltrack, Golf GTI, Golf R, Golf SportWagen, Jetta, Passat, Tiguan and Touareg vehicles through approximately 650 independent U.S. dealers. Visit Volkswagen of America online at or to learn more.

This press release and images of the I.D. R Pikes Peak are available at Follow us @VWNews

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