United Under the Flag of Diversity: Audi Employees Celebrate European Diversity Month

source: Audi AG

  • Various diversity campaigns at international production locations
  • Audi Board of Management Member for Human Resources Sabine Maassen: “A common understanding of diversity and inclusion makes us fit for the future and ensures our company’s success”
  • International diversity rollout in the Audi Group continues in 2021

The month of May is devoted to diversity at the Audi Group. Employees have come up with various digital interactive events for Audi employees for German Diversity Day as part of the Diversity Charter on May 18. The focus will then shift to the activities of the international subsidiaries and production locations. The long-term goal is to make more effective use of the potential of diverse perspectives in the context of transformation together and to make targeted use of inclusion as a success factor.

Audi has implemented holistic Diversity Management since 2017 in order to breathe life into the Group Essential of “We live diversity.” This includes training courses on unconscious bias, toolboxes for inclusive leadership and equal-opportunity processes, as well as cooperations with external initiatives to promote diversity. This commitment is bearing fruit: For example, the company has already trained around 10,000 employees and managers/supervisors in diversity-related topics so far. Four diversity networks have been established for the purpose of representing the interests of women, fathers, queer and international employees at Audi. They are preparing the majority of the campaigns on the occasion of German Diversity Day of Charta der Vielfalt e.V. (May 18). The offer extends from mystery walks and digital talk formats all the way to useful tips on balancing work and family life. “The initiative for diversity shown by the workforce has seen a huge boost during the pandemic in particular,” says Sabine Maassen, Member of the Board of Management for Human Resources and Organization at AUDI AG. “This provides huge added value for us as a company and reflects the change of culture that is taking place at Audi at the moment.”