Audi Sport GmbH: 40th Anniversary Insights

[gallery link="none" columns="1" size="full" ids="91063"] source: Audi AG Exclusive event for customers and fans at Audi Forum Neckarsulm Exciting insights into four decades of Audi Sport GmbH Rolf Michl, Managing Director Audi Sport GmbH: “Proud past, even stronger future” Today marks the 40th anniversary of Audi Sport GmbH, which evolved from quattro GmbH. In early summer, Audi started the events to celebrate this anniversary in parallel with the Nürburgring 24 Hours and an exhibiti...
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40 Facts About 40 Years of Audi Sport GmbH

[gallery link="none" columns="1" size="full" ids="91085"] source: Audi AG To mark the 40th birthday of Audi Sport GmbH, which evolved from quattro GmbH founded in 1983, the company presents 40 exciting facts. quattro and quattro GmbH: Audi registered the quattro brand in 1979. The term quattro (Italian for “four”) stands for the drivetrain of an automobile that transfers power to all four of its wheels. In March 1980, the brand with the four rings presented the quattro sports co...
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Audi Sport GmbH: High-performance Models Made by quattro

[gallery columns="1" size="full" ids="86373"] “Today, our brand is mature enough to offer complete vehicles in the exclusive niche segment.” -- Rudolf Gölz, former Managing Director of quattro GmbH, 1995 to 1998 [source: Audi AG] quattro GmbH systematically pursued the path of exclusive vehicle individualization and became a vehicle manufacturer in its own right in 1996. Under the motto “Experience individuality – Experience sportiness – Enjoy exclusivity,” the Audi subsidiary pr...

Audi Sport GmbH: The Beginning, Creating a Brand Experience

[gallery columns="1" size="full" ids="86366"] “We were all extremely motivated to work on this new image and success for the Audi brand at quattro GmbH.” Anita Hofmayer, former employee of quattro GmbH [source: Audi AG] Audi Sport GmbH was founded on October 10, 1983, under the name “quattro GmbH” as a wholly owned subsidiary of AUDI AG. “quattro” already meant much more than the completely new transmission system with permanent all-wheel drive presented by Audi in 1980. The pione...

Find of the Day: 2006 Champion Racing Audi RS 4

[gallery link="none" columns="1" size="full" ids="57306"] words: Bill, photos: Hank Franczak I know I've used this before but do you know who Walter Mitty is? He was a meek man with a wildly vivid imagination in the short story The Secret Life of Walter Mitty. With our Find of the Day, you can imagine yourself as a famous race car driver and you wouldn't be that far from the truth. Here's the ad: [gallery link="none" columns="1" size="full" ids="57310"] Built to SCCA Pro-Racing World Challenge ...
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Find of the Day: 1994 Audi RS2 Avant

[gallery link="none" columns="1" size="full" ids="50691"] words: Bill, photos: Cult Cars My cup runneth over. Ever since Season 1 of our Find of the Day: Throwdown Edition ended, I've been flooded with great FOTDs like the 1986 Audi Sport quattro S1 E2 Tribute...why couldn't these have popped up when we were playing the game? I might have actually won one. Wait, I did win the last episode. Hooray for me. Any way, enough about me. Here's the star you've been waiting for: a 1994 Audi RS2 Avant in...
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Find of the Day: 1997 Audi S6 plus Avant

[gallery link="none" columns="1" size="full" ids="45334"] words: Bill, photos: autogreco.ch quattro GmbH (today known as Audi Sport) was established in 1983 and their most well-known model is the RS2, a joint venture between quattro GmbH and Porsche. However, their 1st series production model is what you see above...the 1997 S6 plus. There were a total of 952 S6 plus models produced: 855 Avants and 97 sedans. [gallery link="none" columns="1" size="full" ids="45342"] It being a 1997 model, there'...
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