17 Apr 2024

Best Looking Audi Road Cars Ever?

[gallery link="file" columns="1" size="full" ids="100443"] While it's sure to cause endless discussion and debate, making a list of the best Audi road cars ever isn't exactly breaking news. Even still, it's entertaining. So, when Jalopnik editors decided to weigh in on their picks, they peaked our interest. Their list? Well... it's at times very specific, at times very non-specific, and oddly narrowed down to 16 cars. Let's start with what they chose. They didn't seem to go in any particul...
18 Mar 2024

Audi Q6 e-tron: The Design – Interior & Exterior

[gallery columns="1" size="full" ids="98451"] New design philosophy goes into series production with the Q6 e-tron The interior of the Audi Q6 e-tron1 is oriented towards the needs of the customer more than ever. The properties of materials used were incorporated into the interior design at a very early stage of the development process and, in combination with the Audi MMI panoramic display and the MMI passenger display, create a visually clear digital stage. The high-contrast design of the i...
15 Feb 2024

Audi Taps JLR Design Director as New Head of Design

[gallery link="file" columns="1" size="full" ids="97415"] Massimo Frascella is the new Head of Audi Design. On June 1, he is scheduled to succeed Marc Lichte, who will take a new role within the group. Frascella, alumnus of the Istituto d`Arte Applicata & Design in Turin, began his career at Stile Bertone. Positions at Ford Motor Company and Kia followed. Since 2011, Frascella (52) held leading roles at Jaguar Land Rover, most recently as Head of Design for both brands. Massimo Frascel...
11 Jan 2024

Freeman Thomas & the Origin of the First Audi TT

[gallery link="file" columns="1" size="full" ids="95593"] By: George Achorn, photos: Audi AG Editor’s Note: This article originally ran in the Q4_2023 issue of quattro Magazine. It was accompanied by a podcast with Freeman Thomas that can be found HERE. The pitch meeting with Porsche had bombed. Freeman Thomas knew his former employer wasn’t fully on board with the idea, but Franz Josef Paefgen confirmed it. This time, Audi’s head of Technical Development traveled to Stuttgart t...
24 Aug 2023

Audi Teases Q8 Facelift with New Sketch

[gallery columns="1" size="full" link="file" ids="88993"] The upgrade further extends the Audi Q8's top position in the ranks of the Q family. A characterful appearance, headlights and taillights with new design and functionality, and even more individualization options ensure the sporty, elegant SUV coupé remains highly recognizable. Stay tuned, more information about the new Q8 will be available from 12 p.m. on September 5.
5 Jul 2023

Could Have Been: Audi 50 Sports Coupe

[gallery link="file" size="full" columns="1" ids="87614"] In the early 1970s when the Auto Union-NSU brand portfolio landed at Volkswagen, there was a scramble to define just what the business would become. Following the war, Auto Union had existed on DKW, NSU and Auto Union small cars, but a new mix of front-wheel drive architecture showed incredible potential, enough to see the Audi brand see a post-war rebirth, and enough to draw the attention of Volkswagen who was seeking to grow its busines...
29 Jun 2023

Obituary: Pavel Hušek, Influential Audi Designer of the 1970s

[gallery columns="1" size="full" link="file" ids="87536"] We recently learned of the passing of Pavel Hušek on May 7 via the Car Design Archives. Hušek was a designer at Audi in the early 1970s and heavily influenced Audi design direction at a pivotal time during the brand's rebirth. He joined Audi in 1973 and left in 1978. There's an interesting space in the world of car designers. While the spotlight usually focuses on heads of design, there is a level of designer who gets less f...
23 Apr 2021

Audi Artemis Project Sketch Revealed on German Newspaper Website

[gallery link="file" columns="1" size="full" ids="60284"] Just a day after Shanghai news, the German newspaper website Süddeutsche Zeitung has revealed a sketch attributed to Audi that appears to hint the Audi Artemis project also occasionally referred to loosely as “Landjet” that promises to be groundbreaking in its approach to autonomous electromobility, a complete rethink on the automobile. Since a lot of rumors have been circulating on Project Artemis, let’s focus on the ones...
Fri, Apr 23 , 2021 Bill
29 May 2018

More Audi Q8 Drawings Revealed

The rollout for the new Audi Q8 crossover continues, this week with two new drawings from the Audi design team dropped on the model's current microsite at q8.audi. As is known thus far, the Q8 will be a new more sporting crossover that slots above the Q7. In as much, it'll be the Audi brand's crossover q-ship. Figure more luxury and more performance. While the Q8 is all that's being promoted right now, we know from press rumors and spy photography that hotter versions are expected. Li...
14 Nov 2017

What Is This Mystery Audi Concept?

words: George Achorn, photo: SEESTRASSE7 In a style and technology driven company such as Audi, it perhaps shouldn't come as a surprise that there are often handsome car designs that never see the light of day. Even still, when an unknown model pops up in the background of an executive portrait, our curiosity is entirely piqued. We'll cut to the chase. We don't know much about this car, but we're happy to share what we do know. The man in the photo is Audi designer Alessandro Dambro...