Audi Launches Audi RED, New Customer Experience Digital Agency

[gallery link="none" columns="1" size="full" ids="82523"] source: Audi of America Audi RED will accelerate development across Audi’s digital consumer touchpoints New agency formed in partnership with Toronto-based, BIMM Management Inc.    Today, Audi announced the launch of Audi RED (Rapid Experience Development), a new agency based in North America focused on identifying and creating enhanced customer experiences across Audi’s digital ecosystem. Audi RED will enable th...
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034Motorsport B9/B9.5 Audi RS 4/RS 5 EA839 2.9TT Dynamic+ Performance ECU & AL552 ZF8 Transmission Tuning Bundle

[gallery link="none" columns="1" size="full" ids="82486"] source: 034Motorsport 034Motorsport Dynamic+ Performance Software for the Audi B9/9.5 Audi RS4 & RS5 equipped with the EA839 2.9TT engine and Dynamic+ TCU Software Upgrade for AL552 ZF8 Transmission. 034Motorsport EA839 2.9TT ECU and TCU tunes are flashed directly through the factory OBD-II port using the 034Motorsport Dynamic+ End User Flashing Kit, and offer dramatic increases in horsepower and torque throughout the powerband. Inc...
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Spy Photo: Audi Q8 Winter Testing

[gallery link="none" columns="1" size="full" ids="82472"] We have some new photos showing the Audi Q8 facelift and this time the Q8 is out winter testing. Compared to the close-ups from the parked car on our earlier photos, we can see the changed graphics on the front and rear lights so we think they're newsworthy.
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Find of the Day: 1985 Copenhagen Blue Audi Sport quattro

[gallery link="none" columns="1" size="full" ids="82419"] words: Bill, photos: Mouse Motors There's a poster near my desk that has every Sport quattro made and what color they are. Of course, Tornado Red (128) dominates the palette followed by Alpine White (48), Copenhagen Blue (21), Malachite Green (15), and Black (2). This Sport quattro is one of the 21 Copenhagen Blue.I've seen Tornado Red and Malachite Green in person but not this color and I have to admit, it may be my favorite. Here's th...
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Audi Acquires a Minority Stake in the Sauber Group Ahead of 2026 F1 Entry

[gallery link="none" columns="1" size="full" ids="79905"] Word came out today from Sauber Group that Audi bought a minority stake in Sauber this month ahead of Audi's entry in the 2026 Formula 1 season. After many years of rumors, Audi announced in August 2022 of its intention to race in the premier motorsport class and in September, Audi selected Sauber as its factory team. Read the statement from Sauber Group below: The Sauber Group is pleased to announce that, as per the plans outlined...
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Mattias Ekström Wins Race of Champions

[gallery link="none" columns="1" size="full" ids="82453"] source: Audi AG Audi driver prevails over Mick Schumacher in the final Mattias Ekström “Champion of Champions” for the fourth time Audi delights fans with demo laps of RS Q e-tron and Sport quattro S1 Mattias Ekström has once again demonstrated his world class and versatility: In his Swedish homeland, the rally and circuit pro driver won the “Race of Champions”, a traditional competition between the world’s best...
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Unitronic JDC-Miller Second-Gen Audi in Shape and On Point

[gallery link="none" columns="1" size="full" ids="82439"] source: Unitronic Coming off of the official IMSA-sanctioned pre-season test last weekend at the Roar Before the 24, which gave the Unitronic JDC-Miller Motorsports team and drivers a proper first shakedown of its new second-gen Audi RS 3 LMS TCR, has everyone enjoying the new machinery and looking forward to kicking the season off right with results in the upcoming BMW M Endurance Challenge at Daytona, ahead of the Rolex 24 Hours of Dayt...
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ABT Sportsline: Audi RS Q8 – Make It Your Own With Exterior, Interior & Performance Upgrades

[gallery link="none" columns="1" size="full" ids="82396"] source: ABT America The Audi RS Q8 is the ultimate sports utility vehicle: it is powerful, luxurious, practical – and a perfect fit for an extensive upgrading done by ABT Sportsline RS Q8 owners can go all in with the ABT RSQ8-S package. First and foremost, the RSQ8-S impresses with an aerodynamics package made of visible carbon fiber that highlights the sporty character of the SUV. The exterior upgrades consist of a front lip with re...
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The Audi activesphere concept

[gallery link="none" columns="1" size="full" ids="82357"] source: Audi AG Audi presents crossover study with electric drive and quattro A luxury coupé that turns into a pickup Innovative operating concept with augmented reality headsets As the fourth model in the series, the Audi activesphere concept marks the culmination of sphere concept vehicles brought forth by the brand with the four rings. Following on from the Audi skysphere roadster in 2021, and both the Audi grandsphere sedan, and t...
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Audi Club Auction Watch: 01.26.2023

[gallery link="none" columns="1" size="full" ids="82305"] Words: Steve Johnson Fellow Audi fans: make a New Year’s resolution to stop spending countless hours searching the internet for your favorite car(s) and simply check out this post every week.  Auction Watch is monitoring numerous auction sites for Audi models worthy of bidding on, then posting a short description with key data points and a few pictures to, hopefully, help you find the car you’re looking for in time to bid. T...

Find of the Day: 2008 Spyker C8 Spyder

[gallery link="none" columns="1" size="full" ids="82189"] words: Bill, photos: RM Sotheby's You may or may not know this but the 1st generation Spyker C8s are powered bu Audi's 4.2L V8. It's not the high-revving one found in the RS 4 but rather the V8 found in the B6/7 S4. Spyker itself says that a Spyker isn't your 1sr supercar; it's your eighth. The original Spyker not only manufactured cars but also fighter aircrafts. You can see this history in their logo and also in some design features. He...
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Spy Photo: Audi S3 Facelift

[gallery link="none" columns="1" size="full" ids="82246"] We have some more Audi news this week and this time it’s our first look at the updated Audi S3. The S3 facelift follows the classical facelift rules with a new grille, new bumpers and new front and rear light graphics.
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034Motorsport Dynamic+ Sway Bar Kits Now Available for B8/B8.5 Audi A4/S4/RS 4, A5/S5/RS 5

[gallery link="none" columns="1" size="full" ids="82226"] source: 034Motorsport Looking to maximize the handling performance of your B8/B8.5 Audi? The 034Motorsport Dynamic+ Sway Bar Kits for the B8/B8.5 Audi A4/S4/RS4 & A5/S5/RS5 feature perfectly-matched front and rear sway bars designed to reduce body roll, improve turn-in, reduce oversteer and enhance steering feel. 034Motorsport's Dynamic+ Sway Bar Kit is the ideal upgrade for those in search of confidence-inspiring handling on the stre...
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Find of the Day: Illuminated Audi Sign

[gallery link="none" columns="1" size="full" ids="82150"] words: Bill, photos: goehen via Bring-A-Trailer One of the very few pandemic adventures I had was going with a friend to buy a huge Audi sign from a former dealer. We took his pickup and carefully loaded the sign after wrapping it in blankets...it barely fit. This one however, you could probably put in the back of your Avant or Q7. Here's the ad: [gallery link="none" columns="1" size="full" ids="82142"] This illuminated Audi sign features...
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Spy Photo: B10 A4 Avant Drops Camo and Adds Production Lights

[gallery link="none" columns="1" size="full" ids="82214"] We have some more photos showing the all new B10 Audi A4 Avant during testing. This time the prototype has both dropped some camo and added the production lights. Up front we can now see the production version of the grille and the production headlights with DRLs. We can also get a good impression on how the front bumper will look like. We can see the shape and the graphics of the rear lights on this prototype , a prototype that basi...
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Find of the Day: 2014 Audi exclusive Porsche Signal Green RS 7

[gallery link="none" columns="1" size="full" ids="82138"] words: Bill, photos: Jonathan James The Audi exclusive program is great if you want to make your Audi personal and unique. It's obvious that the original owner of the RS 7 dove into the color palette and chose a color that is definitely unique and probably polarizing. Here's the ad: [gallery link="none" columns="1" size="full" ids="82136"] 2014 Audi RS 7 74761 mi 3rd owner Clean title/no accidents Packages/Options: $131035 MSRP Audi Exclu...
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Spy Photo: Audi Q8 Facelift

[gallery link="none" columns="1" size="full" ids="82110"] When the Audi e-tron got its facelift, it was re-named as the Q8 e-tron at the same time just to show everyone that it’s the flagship of the electric models. That will not be the case with the ICE-powered Audi Q8 when it gets it facelift in 2024. The Q8 will stay Q8 in this case. [gallery link="none" columns="1" size="full" ids="82122"] We spied the facelifted Audi Q8 for the first time and it looks like a classic facelift with a re-des...
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Save The Date: the Online World Premiere of the Audi activesphere concept

[gallery link="none" columns="1" size="full" ids="82106"] source: Audi AG Concept car offers maximum flexibility for active lifestyles Digital presentation at “Celebration of Progress” on 26 January 2023 Audi presents the next and final representative of its family of concept vehicles: the Audi activesphere concept. In this way, the brand with the four rings is illustrating its vision for the progressive luxury of the mobility of the future, as well as providing another glimpse of...
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Audi Sport with Strong Local Teams at the Bathurst 12 Hour

[gallery link="none" columns="1" size="full" ids="82101"] source: Audi AG Season highlight in Australian GT racing on challenging circuit Six Audi Sport drivers take turns in three R8 LMS cars Audi customers again aim for success in various classes For the twelfth time already, the Audi R8 LMS will face the biggest endurance competition in Australia. The tradition-steeped hill-and-dale track at Bathurst, 200 kilometers west of Sydney, will be the venue of the 12-hour race from February 3 to...
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034Motorsport: Dynamic+ Lowering Springs for 4M/4M.5 Audi Q7

[gallery link="none" columns="1" size="full" ids="82080"] source: 034Motorsport Dynamic+ Lowering Springs for the 4M/4M.5 Audi Q7 are the perfect solution for those looking to lower their vehicle and improve handling dynamics while retaining excellent ride quality. 034Motorsport Lowering Springs are engineered and optimized to pair perfectly with the factory shocks on the Audi Q7. The Dynamic+ Lowering Springs offer a smooth and comfortable ride for taking coworkers out to lunch or the kids to s...
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