How the Four Rings Became the Audi Trademark: Auto Union AG Founded 90 Years Ago

source: Audi AG

  • Audi, DKW, Horch, and Wanderer merge to form Auto Union AG in 1932
  • The Audi Tradition app: Information on Audi history as well as the Audi museum mobile and the vehicles on display there available online 24/7

As Audi’s trademark, the four interlocking rings symbolize the June 29, 1932 merger of four previously independent automobile manufacturers: Audi, DKW, Horch, and Wanderer. They are the roots of today’s AUDI AG.