Daytona Photos: Audi Atmosphere

As anyone who’s attended an IMSA race can tell you, in particular one where the Audi Sport experience operates, it is a feast for the senses for Audi enthusiasts. Wheel-to-wheel racing on track is just the start of it, with plenty to see in and around the track. As race weekends go, the Rolex 24 Hours of Daytona isn’t just the first, or the longest duration… it also features the most to see and do.

For starters, there’s the obvious element of the race itself. Even when the track isn’t hot, a stroll through the paddocks will give you a first hand understanding of how these race teams operate, whether it’s the R8 LMS GT3 teams that contest the GTD class in the Weathertech series, or the R8 LMS GT4 and RS 4 LMS teams that contest the Continental Tire SportsCar Challenge (featured HERE).


Beyond that, an eagle eye in the paddock will find more than cars. There are the team members catching up with each other in random spaces, the Audi R8 safety cars and other Audi models used for hot lap thrill rides.

There’s also the Audi Sport experience itself. When Audi of America’s hospitality team lands on site, it means a whole stepped up and feature-laden experience. Golf karts will shuttle you from the Audi Owner Corral or Audi Hospitality Suite to the center-track Audi Boardwalk Club, just across from the Audi Fan Zone and a short walk to the paddock.


If you haven’t attended the Rolex 24 Hours of Daytona, we think you’re missing out. You can find more on the Audi Sport experience HERE. You’ll also find hundreds more photos of the Audi ambiance beyond the track in our Audi Club North America photo gallery below.