source: Audi of America
- Enhanced standard equipment offerings across 2023 model lines
- Driver assistance systems and technology updates now available on more models than ever before
- New sights and sounds emerge in A4/A5/Q5 models
- Audi Sport interior packages now available on select S models
Audi of America today announced updates to its lineup for the 2023 model year, including pricing, vehicle packaging updates, and new standard and available equipment.
The 2023 model year changes emphasize the brand’s growth in the premium segment as a leader in technology innovations and producing quality vehicles. Additionally, by the end of 2022, Audi plans to have more fully electric models on sale in the United States than any other luxury brand. The Audi e-tron, e-tron S, e-tron Sportback, e-tron S Sportback, Audi e-tron GT, and RS e-tron GT, will be joined by the Audi Q4 e-tron, and Q4 Sportback e-tron.
2023 A3 model line updates
Following the introduction of the all-new A3 family for the 2022 model year, the 2023 A3 and S3 models see changes to trim levels and standard equipment. Full LED headlights and stitched door armrests in leatherette are now standard for the 2023 A3 40. The A3’s Premium Plus trim receives the addition of the LED interior lighting plus package, as well as an Agate gray fine grain birch wood inlay. Adaptive cruise control is made available through Function on Demand as a one-time purchase for both A3 and S3 models in the base Premium trim. For the A3 40, the 18-inch 5-Y-spoke design wheels with bi-color finish and all-season tires are now included in the Black optic sport package. And finally, a wireless phone charging pad has been added to the Convenience package for both the A3 and S3.
2023 A4 and A5 model line updates
The 2023 A4 family’s Premium Plus trim sees the addition of a Bang and Olufsen sound system with 3D sound as included equipment. The A4 40, 45, and allroad add standard LED headlights with DRL signature that offer an even more distinctive design. To enhance the sporty appeal for the A4 45, the Black optic plus package now offers additional black elements including black exhaust tips and rear lip spoiler. The 2023 A4 allroad introduces an available Black optic plus package in the Premium Plus and Prestige trim levels, including Manhattan gray contrast paint, door handles matching body color, black roof rails, exhaust tips, exterior trim and badging, mirror housings, and 18-inch 5-V-spoke design wheels with graphite gray/polished finish. Additional changes to packages include the addition of Adaptive cruise control to the Convenience package for the entire A4 family including S4. The 2023 S4 receives an optional Black optic plus package that replaces the previous Black optic package, and now includes black rocker sill blades, rear lip spoiler, exhaust tips, and Audi rings and badges. The previously standard 18-inch 5-Y-spoke design wheels have been replaced with 19-inch 5-arm torsio design wheels with summer tires as standard equipment, with 19-inch all-season tires available. An Audi Sport interior package is made available on the 2023 S4, which includes a black interior with red stitching and RS carbon inlays, for the Premium Plus and Prestige trim levels. Finally, Quantum gray is replaced by Chronos gray and is available on A4 45 and S4, District green is introduced and made available cross the entire A4 family, along with the deletion of Terra gray and Turbo blue.
For 2023, the A5 model line receives updates to standard features and packaging options, including new standard 18-inch 5-double-spoke design wheels on the A5 Coupe, A5 Sportback 45, and A5 Cabriolet. The A5 Cabriolet will see several new standard features such as an S line exterior, illuminated door sill inlays, gray oak natural wood inlays, and sport front seats. Matrix-design LED headlights now come as standard equipment for the A5 family. A Bang and Olufsen sound system with 3D sound is now standard for the Premium Plus trim for all A5 and S5 vehicles. To further enhance the A5 Coupe and Sportback 45, the Black optic plus package now comes with more black elements than in model year 2022, with the addition of a black rear lip spoiler and exhaust tips. The 2023 S5 Coupe and S5 Sportback models receive a new Black optic plus package which replaces the previous Black optic package and now includes a black rear lip spoiler, Audi rings and badges, exhaust tips in the Premium Plus and Prestige trim levels. The A5 and S5 also welcome the addition of Adaptive cruise control as part of the Convenience package. The 2023 S5 has an available Audi Sport interior package which includes black interior with red stitching and RS carbon inlays. Finally, Chronos gray replaces Quantum gray and is available on A5 Coupe, Sportback 45 and A5 Cabriolet, in addition to S models. RS 5 Coupe and Sportback welcome Ascari blue along with the deletion of Sonoma green and Turbo blue.
2023 A6 model line
The 2023 A6 model lines exhibits dynamic Audi technology, and leverages improvements from the 2022 model year. The A6 45 and 55 TFSI see improved accessibility to Driver Assistance, with the Premium trim now receiving Adaptive cruise assist with lane guidance as a part of the Convenience package. The Prestige trim for all models receives Remote park assist plus, which utilizes the vehicles numerous sensors to identify the ideal entry/exit points in a parking situation. This intelligent functionality can be activated through the user’s MyAudi application, or from within the interior of the car by pressing the P button in the center console. A black Dinamica headliner is now available for the Prestige trim level for the A6 allroad, and for the RS 6 Avant.
The bi-turbo, 444 horsepower S6 receives a new Premium trim for 2023 with an available Convenience package. The Executive package includes Adaptive cruise assist with lane guidance, power trunk open and close, and the LED interior lighting plus package. Also available for the S6 is a new Audi Sport stitching package, which includes a black interior with Express red contrast stitching on the seats, center armrest, door armrests, center console sides, and shifter, as well as black safety belts with red edging. Finally, in the Premium Plus trim level, the S6 now includes the LED interior lighting plus package, heated rear seats, leather package including leather dash, armrests, and console, and a full suite of Driver Assistance features.
2023 A7 model line
The 2023 A7 continues its legacy as the Audi design icon, and leverages enhancements from the 2022 model year that included more standard features. For 2023, the Premium trim models receive Adaptive cruise assist with lane guidance as part of the Convenience package. All Prestige models receive Remote park assist plus. Finally, the S line and Black optic package are merged together and is available for all trim levels.
The bi-turbo, 444-horsepower S7 receives a new Premium trim for 2023 with an available convenience package. Also available for the S7 is a new Audi Sport stitching package, which includes a black interior with Express red contrast stitching on the seats, center armrest, door armrests, center console sides, and shifter, as well as black safety belts with red edging. In the Premium Plus trim level, the S7 now includes the LED interior lighting plus package, heated rear seats, leather package including leather dash, armrests, and console, and a full suite of Driver Assistance features. The Prestige trim adds Remote park assist plus to the 2023 S7.
The 2023 RS 7 adds Remote park assist plus to the Executive Package, as well as a black Dinamica headliner.
2023 A8 model line
Following the sharpened design elements and next generation infotainment technology brought to the Audi flagship in 2022, the 2023 A8 and S8 see further improvements. Remote park assist plus has been added to the Executive package, and HD Matrix-design LED headlights are available as part of the Comfort plus package.
The 2023 S8 performance sedan presents the addition of Valcona leather interior with rhombus stitching including an integration into the door panels as standard. Changes to equipment offerings in the S8’s package structure include the addition of Remote park assist plus to the Executive package.
2023 Audi Q3 model line
The second-generation of one of the brand’s best-selling models is further improved for 2023 with newly standard features and available technologies. Full LED headlights with DRL signature are now standard for all models, as well as the integration of a wireless phone charging pad to replace the previous models’ phone box with signal booster. The Q3 40 sees new standard 18-inch 5-Y-spoke design wheels with 19-inch 20-spoke-V design wheels available as part of the new Black optic package on the Premium trim. The Q3 45 adds a new 20-inch 5-double-spoke rotor design wheel with summer tires as an option on top of the Black optic sport package.
2023 Audi Q5 model line
The brand’s top selling product sees standard equipment changes for the 2023 model year. Adaptive cruise control now arrives as standard for all Q5 and SQ5 models. The Premium Plus trim level for all models welcomes the addition of a Bang and Olufsen sound system with 3D sound as included content. The Q5 55 adds OLED taillights with a distinct design for the Sport plus package in the Prestige trim level. Finally, Chronos gray replaces Quantum gray and is available on Q5 45, Q5 55, and SQ5 models.
2023 Audi Q7 model line
For 2023, the Q7 45 TFSI receives a new 4-cylinder engine with 261 horsepower, a 13 horsepower increase from the previous model year. Additionally, the Q7 45 TFSI now receives Matrix-design LED headlights included in the Premium Plus trim level, while the Q7 55 TFSI receives Matrix-design headlights as standard. The Prestige trim for both the Q7 55 and SQ7 receive Remote park assist plus. The Premium trim level for the Q7 45 and Q7 55 see the addition of Adaptive cruise assist with lane guidance in the Convenience Package. Numerous optional design elements have been upgraded for the 2023 model year. A new interior package which adds leatherette with stitching to the dashboard is standard on all models. Additionally, the Premium Plus trim level for all models see the addition of leatherette with stitching applied to armrests and center console. The color palette for the Q7 model line is also refreshed with Waitomo blue metallic replacing Galaxy blue metallic, Tamarind brown metallic replacing Barrel brown metallic, and Satellite silver metallic replacing Florett silver metallic.
The 500-horsepower 2023 SQ7 receives dual pane glass as part of the Executive package, and at the end of this year, 22-inch wheels will be available for the first time on the SQ7 giving the performance SUV a powerful stance. Two different 22-inch styles will be available, a matte platinum wheel or an anthracite black diamond cut wheel for the Black optic package. Both wheels will be paired with 22-inch summer performance tires.
2023 Audi Q8 model line
The brand’s flagship SUV provides a balance of performance, spaciousness, and design. Standard for the Q8 and SQ8 in 2023 are HD Matrix-design LED headlights. Headlight washers, as well as coming/leaving home animation for the headlights and taillights are now standard for the 2023 Q8 and SQ8. In the Premium trim, the Convenience package for the Q8 now includes Adaptive cruise assist with lane guidance. Available in the Premium Plus trim for the Q8 and SQ8, the Executive package adds dual pane glass for a quieter interior environment. New interior packages are also available for the 2023 Q8, which adds leatherette with stitching to the dashboard in Premium, and leatherette with stitching to the armrests and console on the Q8 Premium Plus. The Prestige trim adds Remote park assist plus. The color palette for the Q8 model line is also refreshed with Waitomo blue metallic replacing Galaxy blue metallic, Tamarind brown metallic replacing Barrel brown metallic, and Satellite silver metallic replacing Florett silver metallic.
The 2023 RS Q8 sees the addition of electric sunshades for rear doors, as well as an extended Fine Nappa leather package as standard. Changes to options for the 2023 model year include the addition of Remote park assist plus as part of the RS Q8 Executive package.
2023 e-tron / e-tron Sportback
The brand’s first fully electric SUV returns for the 2023 model year with new trim enhancements. The previously optional black headliner has now been made standard for the 2023 e-tron Sportback. Other standard features for the 2023 e-tron Sportback occur largely in the Prestige trim level. Standard on the e-tron Sportback Prestige trim are 22-inch 5-spoke-Turbine design bi-color wheels, dynamic orange front and rear brake calipers, rear side airbags with illuminated safety belt buckles, and Digital Matrix-design headlights. Additionally, the Black optic exterior package on the e-tron Sportback comes standard with the Prestige trim level. The sport-oriented e-tron S and e-tron S Sportback see the addition of carbon square structure inlays and the LED interior lighting plus package as standard. Rounding out the changes, the Prestige trim level of both the e-tron S and e-tron S Sportback now receive Digital Matrix-design LED headlights as included equipment.
Also, for the 2023 model year, the potential federal tax credit of up to $7,500 is still expected to be available to customers for both models.
2023 e-tron GT
Following the introduction of Audi’s first electric grand tourer, the e-tron GT sees changes in exterior appearance as well as changes to packages and standard features. The Hekla gray grille which adorned the front fascia of the model year 2022 e-tron GT is now replaced by a body-color grille. Additionally, as standard equipment, a second charging port has been added on the passenger side of the e-tron GT, as well as the inclusion of an integrated toll module in the rearview mirror, and anti-theft wheel bolts. Furthermore, the Bang and Olufsen sound system with 3D sound and 20-inch all-season tires are now standard for the 2023 e-tron GT. The Prestige trim level of the 2023 e-tron GT has a new available wheel package featuring 21-inch 10-spoke-trapezoid module design wheels in bi-color black finish, replacing the previous platinum gray finish wheels. The e-tron GT’s Performance package sees the addition of the previously standard 20-inch summer tires. Finally, the LED interior lighting plus package and heated rear seats are now included in the available Executive package.
The 2023 RS e-tron GT sees the same standard feature changes as the e-tron GT, with the addition of standard carbon atlas matte inlays. The RS e-tron GT also adds a newly available Ceramic brake package with Anthracite calipers bundled with 21-inch 5-double-spoke concave module design wheels.
2023 TT model line
The 2023 TT Coupe and TT Roadster both receive a fresh look with new 18-inch 5-Y-design wheels, while the TTS remains unchanged.
Model year 2023 manufacturer suggested retail prices
The Audi RS 3, R8, and Audi Q4 e-tron model lines are subject to separate releases. Please see individual model information at media.audiusa.com for more information.
|Model||Engine||Transmission||Premium||Premium Plus||Prestige||Specialty Trim|
|A3 40 TFSI||2.0-liter, 4 CYL||S tronic®||$34,900||$38,500||–||–|
|A3 40 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$36,900||$40,500||–||–|
|S3 Sedan||2.0-liter, 4 CYL||S tronic®||$45,900||$48,800||$52,800||–|
|A4 40 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$39,900||$45,000||$50,200||–|
|A4 S line 45 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$42,000||$46,600||$50,900||–|
|A4 allroad||2.0-liter, 4 CYL||S tronic®||$45,500||$50,100||$55,400||–|
|S4 Sedan||3.0-liter, 6 CYL||Tiptronic®||$52,400||$56,400||$60,700||–|
|A5 Coupe S line 45 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$46,200||$51,800||$55,950||–|
|S5 Coupe||3.0-liter, 6 CYL||Tiptronic®||$55,300||$59,800||$63,900||–|
|RS 5 Coupe||2.9-liter, 6 CYL||Tiptronic®||–||–||–||$75,900|
|A5 Sportback 40 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$44,100||$49,700||$55,000||–|
|A5 Sportback S line 45 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$46,200||$51,800||$56,250||–|
|S5 Sportback||3.0-liter, 6 CYL||Tiptronic®||$55,300||$59,800||$64,200||–|
|RS 5 Sportback||2.9-liter, 6 CYL||Tiptronic®||–||–||–||$76,200|
|A5 Cabriolet S line 45 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$52,900||$58,500||$63,500||–|
|S5 Cabriolet||3.0-liter, 6 CYL||Tiptronic®||$63,400||$67,900||$72,000||–|
|A6 45 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$55,900||$59,800||–||–|
|A6 S line 55 TFSI quattro||3.0-liter, 6 CYL||S tronic®||$59,800||$63,700||$69,500||–|
|A6 allroad||3.0-liter, 6 CYL||S tronic®||–||$66,900||$72,400||–|
|S6||2.9-liter, 6 CYL||Tiptronic®||$72,700||$77,400||$81,500||–|
|RS 6 Avant||4.0-liter, 8 CYL||Tiptronic®||–||–||–||$116,500|
|A7 Sportback 55 TFSI quattro||3.0-liter, 6 CYL||S tronic®||$69,200||$74,350||$78,350||–|
|S7||2.9-liter, 6 CYL||Tiptronic®||$82,500||$86,700||$90,500||–|
|RS 7 Sportback||4.0-liter, 8 CYL||Tiptronic®||–||–||–||$118,500|
|A8 L 55 TFSI||3.0-liter, 6 CYL||Tiptronic®||–||–||–||$86,500|
|S8||4.0-liter, 8 CYL||Tiptronic®||–||–||–||$117,500|
|Q3 40 TFSI quattro||2.0-liter, 4 CYL||Tiptronic®||$36,400||$39,700||–||–|
|Q3 45 TFSI quattro||2.0-liter, 4 CYL||Tiptronic®||$38,700||$42,000||–||–|
|Q5 40 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$43,500||$49,000||$54,500||–|
|Q5 S line 45 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$46,000||$51,500||$57,000||–|
|Q5 Sportback S line 45 TFSI quattro||2.0-liter, 4 CYL||S tronic®||$50,300||$54,200||$59,300||–|
|Q5 S line 55 TFSI e quattro||2.0-liter, 4 CYL + 17.9 kWh battery||S tronic®||$55,400||$60,000||$65,300||–|
|SQ5||3.0-liter, 6 CYL||Tiptronic®||$55,800||$60,500||$65,700||–|
|SQ5 Sportback||3.0-liter, 6 CYL||Tiptronic®||$59,200||$62,900||$68,100||–|
|Q7 45 TFSI quattro||2.0-liter, 4 CYL||Tiptronic®||$57,500||$62,200||–||–|
|Q7 55 TFSI quattro||3.0-liter, 6 CYL||Tiptronic®||$63,100||$67,300||$73,300||–|
|SQ7||4.0-liter, 8 CYL||Tiptronic®||–||$88,500||$93,800||–|
|Q8 55 TFSI quattro||3.0-liter, 6 CYL||Tiptronic®||$70,800||$75,900||$81,700||–|
|SQ8||4.0-liter, 8 CYL||Tiptronic®||–||$93,500||$100,100||–|
|RS Q8||4.0-liter, 8 CYL||Tiptronic®||–||–||–||$120,400|
|e-tron quattro||95 kWh battery||$66,800||$74,800||$83,400||–|
|e-tron Sportback quattro||95 kWh battery||$70,000||$78,000||$86,300||–|
|e-tron S quattro||95 kWh battery||–||$85,200||$92,300||–|
|e-tron Sportback S line quattro||95 kWh battery||–||$87,800||$94,900||–|
|TT Coupe quattro||2.0-liter, 4 CYL||S tronic®||–||–||–||$51,200|
|TT Roadster quattro||2.0-liter, 4 CYL||S tronic®||–||–||–||$55,300|
|TTS Coupe||2.0-liter, 4 CYL||S tronic®||–||–||–||$60,900|
|e-tron GT quattro||93 kWh battery||–||$104,900||$111,300||–|
|RS e-tron GT||93 kWh battery||–||–||–||$143,900|
All prices provided are the Manufacturer’s Suggested Retail Price and exclude destination, taxes, title, other options and dealer charges. Dealer sets actual price. Audi Sport product prices are found on a subsequent press release.